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Should You Join a ‘Facebook’ for Docs?

With 1 in 4 U.S. physicians as members, Doximity (www.doximity.com) claims to be the industry’s largest and fastest-growing medical professional network.

The online aggregation of physicians represents a virtual expansion of the healthcare team available to any given patient, simplifying the coordination of care, and lending additional insight to rare or complex cases requiring special expertise. 

Physicians can use Doximity to securely communicate with colleagues, find new career opportunities or simply reconnect with old classmates. Users can claim their personal profile through the verified service to give potential referrers insight into their areas of expertise and the best way to quickly reach them.

Doximity also encourages physicians to discuss patient treatment strategies, quickly identify referrals, and grow their professional networks—all in a HIPAA-secure environment. Doximity members can also create private groups within the larger community, allowing them to engage in secure discussions of specific cases, new literature, or issues relating to their particular practice.

In June, U.S. News & World Report partnered with Doximity to power its new online directory, Doctor Finder. The directory complements the various tools and data provided by the established publisher of multiple healthcare periodicals, including Best Hospitals, Best Medical Schools, and Best Health Insurance Plans. 

In the same month, Doximity also collaborated with leading physician scheduling service Amion to integrate Doximity’s directory and HIPAA-secure communications tools into the Doximity-powered Amion mobile app.

In Use

Physicians can quickly claim their profiles in Doximity and start using it right away—on the web or their mobile device. Doximity’s clean and intuitive design allows physicians to work efficiently and quickly so they can focus their attention on patients.

Technology Employed

Doximity provides a secure platform which is encrypted and allows physicians to send patient records or any other communications that touch on patient care. Physicians can use their mobile phone, their iPads, or their desktops in order to send and receive information including patient records to each other.

Ease of Use, Configuration and Deployment

Doximity is a free service available on the web or on iPhone, iPad and Android devices. It offers physicians a safer and more efficient communication platform that supports HIPAA-secure messaging and faxing, allowing users to send high-res images such as EKGs or CT scans.

More than 15,000 online faxes and messages are exchanged through Doximity every day. Doximity provides each of its verified members a free fax number via DocFax (www.doximity.com/docfax), allowing physicians to send and receive faxes to and from any U.S. fax number.

The Doximity mobile app lets physicians date, sign and fax documents right from their phone, avoiding the hassle of printing or scanning.

In May, Doximity released a dedicated iPad app to accommodate the large and growing number of physicians who have incorporated tablets into their practices. The iPad’s large screen provides a rich reading experience for users of DocNews, Doximity’s up-to-the-minute archive of the core medical journals. As an added benefit, members can earn CME, certified by Cleveland Clinic, by reading articles on DocNews.

Recap

* Largest professional network for physicians

* Helps physicians expand their referral & career networks.

* Gives physicians an online CV that’s easy to update and share.

* HIPAA-secure communication via text, email, fax.

* Accessible via web, iPad, iPhone and Android.

* Service includes a free digital fax line

* 1 in 4 U.S. physicians are members

Advantages

  • Precise referrals
  • Secure messaging
  • Secure sharing of cell phone numbers and backlines
  • Reputational management
  • US News World Report collaboration
  • Easy CME

Disadvantages

Despite the fact that all online participants have the same access to information and opinion expression, the discourse is still dominated by a few.

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